The Easiest Way to Keep an Eye on Competitors
By James Dickey. Filed in General |Tags: competitor research, marketing
Do you have competitors in your business?
Do they have web sites?
Would you like to know automatically when they change the way they sell their products?
Would you like to know automatically when they announce new products or specials?
Google has just made that much easier. If you use Google Reader, they can now create a feed from any web page – not just blogs that provide feeds. That means that simply by putting the URL of your competitors in the “add a subscription” box, you can instantly have Google keeping an eye on your competition for you – 24 hours/day.
Full details straight from Google here.
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